Professional Marketing Matters, Inc. (“PMM”, “Marketing Mastered”, “we”, “us” or “our”) operates the following Websites:  https://promarketingmatters.com/and http://marketingmastered.com/ (the “Websites”) for itself .

This Privacy Policy describes the personal information we collect via the Websites, how we will use such personal information, how we will share it and who we may disclose it to, and your rights and choices in relation to your personal information.

“Personal information” means information that may be used to identify a particular individual.

  1. What Personal Information Do We Hold About You?

Information We Collect from You

When you create an account with us on any of our Websites, contact us (including via email, phone, our Websites’ “Contact Us” form, and via social media), download information from the Websites (such as our “Free Guides”), or use other features of the Websites such as our quiz features, we may collect certain information from you, including your name, email address (a phone consultation via our online webform on the lagnappe.com website or schedule a call or a Design Strategy Session, we will request that you provide your first and last name, email address and phone number.

Information We Collect About You

We may also collect personal information about you through your use of the Websites. This information includes online activity information and technical information about your usage activities, to the extent that such information constitutes personal information.

We collect technical information automatically through your electronic device, such as your IP address (i.e. your computer’s address on the internet), operating system type (e.g., Windows or Mac) and version, internet browser type and version, and language. We also collect information about your use of our Websites, for example dates and times of log-in and out to your account, time spent on pages and the pages visited. We use this information to ensure that the Websites and the Services function properly and to personalize your experience.

The Websites use cookies to distinguish you from other users of the Websites. Cookies are pieces of information stored directly on the device you are using. Cookies allow us to recognize your device and to collect information such as internet browser type, time spent using the Services, and pages visited. This helps us to provide you with a good experience when you browse the Websites and also allows us to improve the Websites.

We may use the information for security purposes, to facilitate navigation, to display information more effectively. In addition, we may use the information to gather statistical data about the usage of the Services in order to understand how they are used, continually improve their design and functionality, and assist us with resolving questions about them.

You can refuse to accept the cookies we use by adjusting your browser settings. However, if you do not accept these cookies, you may experience some inconvenience in your use of the Websites. You can find out more about how to manage cookies here: www.allaboutcookies.org/manage-cookies

Information We Receive from Third Parties

We may receive certain personal information from third parties (e.g., our service providers), and, if we are acting as a processor for one of our customers, we may receive personal information from our customers or a U.S. services bureau.

  • How Do We Use This Personal Information?

We use your personal information in connection with providing the Websites to you. In particular, your personal information may be used by us, our employees, service providers, and disclosed to third parties to:

  • Communicate with you
  • Respond to your requests
  • Provide you with the Websites
  • Notify you about changes to the Websites
  • Audit and monitor usage of the Websites
  • Improve the Websites
  • Manage complaints, feedback and respond to questions
  • Provide you with information about the products and services we offer (including details of any products which we believe may be of interest to you) in accordance with your preferences, including any marketing consent preferences
  • Comply with any legal or regulatory obligations (including in connection with a court order)

For personal information that is subject to the General Data Protection Regulation (the “GDPR”), when we are acting as the data controller, our legal basis for collecting and using your personal information for the purposes set forth above, except where we state otherwise, is to perform a contract with any of our customers and for our legitimate business interests. Where we rely on our legitimate business interests or those legitimate interests of a third party to justify the purposes for using your personal information, this will include:

  • pursuit of our commercial activities and objectives, or those of a third party;
  • compliance with applicable legal and regulatory obligations and any codes of conduct;
  • improvement and development of our business operations and service offering, or those of a third party; or
  • protection of our business, shareholders, employees and customers, or those of a third party.
  • Who Do We Share Information With?

We may share your personal with our affiliates, our customers, our service providers, our professional advisers, and government authorities and third parties involved in court action.

We may also disclose your personal information to other third parties in the event that we sell or buy any business or assets we will disclose your personal information to the prospective seller or buyer of such business or assets; if we or substantially all of our assets are acquired by a third party, personal information held by us will be one of the transferred assets; and if we are under a duty to disclose or share your personal information in order to comply with any legal obligation.

  • How Do We Protect Information?

We take reasonable security precautions to protect the personal information that you choose to provide. Although guaranteed security does not exist on the internet or offline, we make commercially reasonable efforts to handle such information consistent with this Privacy Policy and applicable laws. Due to the design of the internet and other factors outside our control, we cannot guarantee communications between you and our servers will be free from unauthorized access by third parties.

  • How Long Do We Keep Information For?

We will retain your personal information for as long as is necessary for purposes for which it was collected. The precise period will depend on the reason why it was collected. When we are acting as a data processor, we will keep or destroy information as directed by the data controller of the personal information. Those periods are also based on the requirements of applicable data protection laws, applicable legal and regulatory requirements and periods relating to the commencement of legal actions.

  • Where Will We Transfer Your Information?

We are located in the United States and we will process your personal information in the United States.

If you are located outside of the United States, your personal information will be transferred and stored in the United States. The United States has not received an “adequacy decision” from the European Commission, which means that the data protection laws of the United States may not offer the same protections as the country in which you reside when you provide information to us. If we transfer personal information outside the European Union (EU) or European Economic Area (EEA), we will implement appropriate and suitable safeguards to protect such data as required by applicable data protection law. We enter into standard contractual clauses with its vendors and customers where appropriate.

  • Your Choices; Opt-Out; Do-Not-Track Disclosure; Third-Party Tracking

You may contact us using the contact information provided at the end of this Privacy Policy (see Section 12) if you have any questions, or if you wish to update, correct or delete your personal information. (For individuals located in the EU or the EEA, please also see Section 10 below). Please note that we may not be able to update or correct your personal information previously provided to us by third parties.

As mentioned above, we may use your personal information to contact and correspond with you and to respond to your inquiries. We may send you email or other communications regarding our products and services. We will provide you the opportunity to “opt-out” or unsubscribe from these emails (e.g., email we send you will tell you how to decline future emails from us).

Certain mechanisms may allow you to send web browser signals, known as “Do Not Track” signals, indicating your choice to disable tracking on the Websites. We do not respond to browser do not track signals at this time. We may not be aware of or able to honor and respond to every such mechanism. More information about “do not track” is available at www.allaboutdnt.org concerning such information.

Third parties, other than our service providers (such as our Websites analytics provider), do not have our permission to track which Websites you visited prior to and after visiting the Websites. That said, we cannot control third-party tracking and there may be some third-party tracking that occurs without our knowledge or consent.

  • Links to Third-Party Websites

The Websites may contain links to third-party Websites that are not controlled by us. Some of those links may provide us with compensation. These links are made available to you as a convenience, and you agree to use these links at your own risk. Please be aware that we are not responsible for the privacy policies and practices or content of such third-party Websites. If you navigate to a third-party Websites from the Websites, we encourage you to review and become familiar with such third-party Websites’ privacy policy and statements.

  • Notice to California Residents

California law permits California residents who provide us with personal information to request certain information regarding our disclosure of such information to third parties for their direct marketing purposes. We do not, at this time, disclose such information to third parties for their direct marketing purposes. If we change this policy, we will update this provision and provide instructions on how you may make a request for details. If any other state enacts a similar law as the California law, then this provision will also apply to such state.

10.  Rights Under the General Data Protection Regulation (GDPR)

If your personal information is protected by the GDPR, you have certain data protection rights described below with respect to the personal information collected and used by us. These rights may only apply in certain circumstances and are subject to certain exemptions. The rights are as follows:

  • To receive a copy of your personal information that we hold about you.
  • To ask us to correct or delete your personal information.
  • To restrict our use of your personal information.
  • To object to our use of your personal information.
  • To ask us to transfer your personal information to another organization where it is technically feasible.
  • To withdraw your consent at any time where we rely on consent to use your personal information.
  • To complain to the relevant data protection authority where you think we have not used your personal information in accordance with data protection law.

If we receive your information on behalf of one of our customers, you will need to reach out directly to our customers to discuss accessing, correcting, deleting, restricting use, or otherwise managing your personal information. We do not control your personal information which was collect by our customers and shared with us and, therefore, we are not in position to address those kinds of requests. We will cooperate with any direction we receive from the controller. If we are the data controller of your personal information, please contact us via one of the methods listed in Section 13 below.

11.  Changes to This Privacy Policy

Any changes we make to this Privacy Policy in the future will be posted on the Websites. The updated Privacy Policy will take effect as soon as it has been updated or otherwise communicated to you.

12.  Questions; Contact Us

If you have questions or comments about this Privacy Policy, if you would like to update, correct or delete personal information we hold about you, or if you would like to exercise your rights under the GDPR, please contact us at:

20 Ridgely Avenue, Suite 201A Annapolis, MD 21401 | ATTN: Nicole Shields

Phone: 443-458-5465 Email: admin@promarketingnatters.com